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David Hertog

Feb 16, 2011

Partner Forum Content: Part 2

Here's the second batch of content from the Partner Forum. Stay tuned for the next, and final group of videos.

The Agency Panel
Moderated by Joanna O'Connell of Forrester
In the opening panel, Joanna interviewed top trading desk executives to explore their points of view on the shifting display landscape, industry predictions, and what publishers should do to capture additional budgets in 2011.

 

The DSP Panel
Moderated by Ben Barokas, Co-Founder & CRO, Admeld
A frank discussion with the industry's top algorithmic buyers about an array of issues: how their relationships with agencies have evolved (and where they're going), the growth of brand dollars in RTB, the potential of mobile and cross-platform buying, and more.

 

Privacy 2011: A Turning Point For Publishers
By Jules Polenetsky, Co-Chair & Director, Future of Privacy Forum
An insightful, provocative, and pragmatic exploration of the current privacy landscape, including the implications of impending federal legislation and Do Not Track.

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